Taco Bell

Client:

Taco Bell

Brief:

Create a campaign that celebrates the 100th store opening, whilst also reminding the public that Taco Bell is in the UK.

Outcome:

We created a digital OHH campaign and TikTok advert to go with it. Heavily inspired by the the visuals from Y2K, we aimed to get the deadpan, Gen Z tone of voice across the assets.

The TikTok advert generated over 100k views in less than a week.

Role: Creative, art director and designer.

To launch the opening of the 100th store, we also suggested a party hosted by doppelgänger celebs. We would parody the cliches of launch parties which will generate content across all socials.